Salvatore Ferragamo

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Salvatore Ferragamo S.p.A. (Italian: [salvaˈtoːre ferraˈɡaːmo]) is an Italian luxury goods company founded in 1927 by Salvatore Ferragamo in Florence, Italy. It specializes in shoes, leather goods, Swiss-made timepieces, and ready-to-wear for men and women. The company licences eyewear and watches.

Throughout its history, the company has been known for innovative designs and use of materials. Such ingenuity goes back to Salvatore's time in California, when he studied anatomy to make shoes which were more comfortable. Notable innovations include the wedge heel, the shell-shaped sole, the ‘invisible’ sandal, metal heels and soles, the 18-carat gold sandal, the sock-shoe, sculpture heels, and the gloved arch shoe created for the Maharani of Cooch Behar in 1938.[1] The company is also known for the ‘Gancini’ decoration, the ‘Vara’ patent ballet pump, the Salvatore bag and the use of patchwork.

According to Wikipedia, current CEO of the brand is Micaela le Divelec who was appointed on July 31, 2018.

Controversy

In June 2020, actor Tommy Dorfman called put Salvatore Ferragamo brand as "racist, transphobic and not body-positive".[2] This happened after Ferragamo posted an Instagram photo of multiple hands raised to the sky (which included fair to medium skin tones) in support of the Black Lives Matter initiative, quoting Nelson Mandela from his book Long Walk to Freedom and adding, "Reaching for a more egalitarian future. Racism must end now. #BlackLivesMatter." The actor also alleged that Ferragamo hired black and trans people "by force of hand" and did not "treat them equally," adding that the number of minorities they feature in campaigns is still small.[3]

Dorfman said they directly heard Ferragamo's creative director, Paul Andrew, asked if "they could make a black model white in Photoshop," which made him cut ties with the brand.[4]

Reference