Boy Smells

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BoySmells

Boy Smells began as an experiment in candle-making in the Los Angeles kitchen of co-founders and real-life partners Matthew Herman and David Kie in 2016. Herman and Kien–both fashion veterans who worked in design (Herman) and product development (Kien)–began by making the things they’d want to use on a daily basis, products that were fluid and essential. Boy Smells candles are all developed and designed in Pico Union, Los Angeles with fragrance and natural oils, all-natural coconut wax and beeswax blend. The candles are hand-poured in a reusable glass vessel and hand-labeled in Los Angeles, California.[1]

In 2018, Boy Smells launched Boy Smells, Unmentionables their first collection of intimate apparel, a new direction in the brand’s study of closeness. Made for all genders and all sizes, Boy Smells light jersey underwear are made in Peru from luxurious Pima cotton and dyed with an eco-friendly process to a palette of neo-natural colors that are skin-tone adjacent and inclusive.

Currently carried in over 300 retail locations worldwide, with 16 original scents, votive sets and 4 Unmentionables styles.[1]

Anti-Racist Movement

On their website, the founder of Boy Smells Matthew and David, noted that they came from a diverse community.

"...we are a diverse community, nothing without our black and brown community organizers of today and days past. As we have inherited the privilege from those who fought before us, everyone must now, in turn, continue the fight for all who still suffer inequity." [2]

Boy Smells donated $10,000 across the NAACP, Black Lives Matter and Black Visions Collective of Minnesota. “We stand in solidarity and fight systemic racism that courses through the veins of America,” they wrote on their instagram. “Our silence is our complacency and it is no longer an option.”[3]

References

  1. 1.0 1.1 About Us. Boy Smells. Retrieved January 29, 2021.
  2. A LETTER FROM THE FOUNDERS. boysmells.com. Retrieved March 5, 2021.
  3. Peters, Alex. An ongoing list of beauty brands who have donated to fight systemic racism dazeddigital.com. Retrieved January 29, 2021.